Sponsored Content Ad Specifications

Sponsored Content

Sponsored Content is a full-page presentation in a digital edition. It is designed to present an article sponsored by the advertiser and may include a video as well. Sponsored Content readership is enhanced by a minimum of five enewsletters which promote the Sponsored Content ad. Sponsored Content ads generate lead contacts (name and email address) that advertisers can follow up with.

Sponsored Content Video

Video Specifications:

  • Video Link to self- hosted video (45 seconds or less is recommended)
  • Header:
    • For 1 line, max character count = 68
    • For 2 lines, max character count = 130
    • For 3 lines, max character count = 200
  • Content Copy: No limit character count (Suggested = 1130 to 1580 characters)
  • Call to Action Copy (for button)
  • Call to Action URL
  • MPA Media will assemble your Sponsored Content Video once the materials have been received.

Sponsored Content Examples – with video:

Additional Sponsored Content Video options:

  • Content Image: 500px by 333px @72dpi; No more than 1 image. Provide instructions for image placement
  • Content Image Caption (appears under content image):
    • For 1-line, max character count = 52
    • For 2 lines, max character count = 100

Sponsored Content Ad

Ad Specifications:

  • Size: 9.75" w x 15.75"h
  • Word Count: Content text must fit within the 9.75" x 15.75" space.
  • Formatting: PDF files are preferred. Additional design cost may result for other file formats.
  • Layout: Sponsored Content sample below displays 3 columns. Alternate layout is permitted if it fits within the ad space 9.75" w x 15.75"h
  • Content Images: No more than 3 images

Sponsored Content Examples – without video:

Sponsored Content "Ad Only" Samples

Sponsored ContentSponsored Content

DIGITAL – 600 WORDS; 153 LINES

PRINT – 1330 WORDS; 231 LINES

DIGITAL - 600 WORDS; 153 LINESDIGITAL - 600 WORDS; 153 LINES PRINT - 1330 WORDS; 231 LINESPRINT - 1330 WORDS; 231 LINES


 


For advertising rates contact us at 1-800-324-7758 or advertising@mpamedia.com.